Getir is a Turkish technology company that provides on-demand delivery services for groceries, household items, and other daily essentials. The company has gained immense popularity in Turkey and has expanded its operations to the United Kingdom, the Netherlands, and Germany. Getir’s success can be attributed to its innovative business model, which leverages technology to provide fast and reliable delivery services to its customers.
One of the key factors that have contributed to Getir’s success is its ability to accurately forecast demand for its products. Demand forecasting is a critical aspect of any business that deals with perishable goods or has limited inventory. Accurate demand forecasting helps businesses optimize their inventory levels, reduce waste, and improve customer satisfaction.
To achieve accurate demand forecasting, Getir uses Amazon Forecast, a machine learning service provided by Amazon Web Services (AWS). Amazon Forecast uses advanced machine learning algorithms to analyze historical data and generate accurate forecasts for future demand. The service can handle large datasets and can generate forecasts for millions of products in real-time.
Getir uses Amazon Forecast to generate demand forecasts for its products across all its locations. The company collects data on customer orders, product sales, and inventory levels and feeds this data into Amazon Forecast. The service then analyzes this data and generates accurate forecasts for future demand. Getir uses these forecasts to optimize its inventory levels, ensure that it has enough stock to meet customer demand, and reduce waste.
Amazon Forecast also allows Getir to generate forecasts for specific products or product categories. This helps the company identify which products are in high demand and which products are not selling well. Getir can then adjust its inventory levels accordingly and focus on promoting products that are in high demand.
In addition to demand forecasting, Getir also uses other AWS services to optimize its operations. The company uses Amazon Elastic Compute Cloud (EC2) to host its applications and Amazon Simple Storage Service (S3) to store its data. Getir also uses Amazon CloudFront to deliver its content to customers quickly and reliably.
In conclusion, Getir’s success can be attributed to its innovative business model and its ability to leverage technology to provide fast and reliable delivery services. The company’s use of Amazon Forecast for demand forecasting has helped it optimize its inventory levels, reduce waste, and improve customer satisfaction. By using AWS services, Getir has been able to scale its operations quickly and efficiently, allowing it to expand its business to new markets.
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